No summer? No problem.

No summer? No problem.

As the weather dips into Day After Tomorrow territory in the next couple of months, and most people start boarding up and hunkering down, hardy riders like the Fixed Gear London crew are ramping up for empty streets and challenging conditions.

Speaking exclusively to UNIQLO recently, the dedicated girls and guys that make up this independent bike collective expressed no desire to turn down and hibernate, opting, instead, to meet harsher climes head on.

“Weather’s never that rubbish here. It’s your attitude towards it more than anything. If you get caught out in heavy rain, just soaked to the bone, it can feel pretty great. You just start completely not giving a shit.”

In this spirit of embracing winter, and to prove that their innovative HEATTECH collection is for city folk as well as rugged outdoorsmen and women, UNIQLO are giving away a free T-shirt to all customers via a voucher on their website.

Pretty great way to overcome the grey and keep it California on the inside.

Pick up your free HEATTECH voucher on the Uniqlo website.