Capturing the spirit of London’s young Muslim women
- Text by Salma Haidrani
It’s never been a more exciting time for Muslim women. From the likes of OOMK, Amaliah to Azeema, London collectives are finally reclaiming and reflecting the lived experiences of Muslim women.
While all have made much-needed strides in transforming the narrative, mainstream media representations of Muslim women still more often than not oscillate from one extreme to the other. On one hand, they have to contend with accusations of self-segregating themselves or being traditionally submissive, as former PM David Cameron suggested back in 2016. The only time these women can escape these tropes if they’re lauded as “stereotype breakers” – be it posing for Playboy wearing a hijab or winning The Great British Bake Off. There’s rarely an in-between.
It’s this lack of representation of “normal” Muslim women in the mainstream that led photographer Lamisa Khan and artists Zeinab Saleh and Sara Gulamali to co-found Muslim Sisterhood, the first photo series of its kind to capture young Muslim womanhood in London. Or as Lamisa says, “capturing normal Muslim girls who aren’t bloggers, fashionistas or ‘stereotype breakers’.”
While the project does seek to challenge preconceived notions of what it means to be a modern Muslim woman – “we’re reclaiming ownership over images of ourselves and how people perceive us,” Zeinab says – that’s not entirely Muslim Sisterhood’s aim. “Rectifying stereotypes is a lot of emotional labour that we shouldn’t have to do. Our intention is to celebrate the multiplicities of Muslim women,” she adds.
For Sara, the project is an opportunity to celebrate Muslim women unapologetically. “This isn’t for people who maintain misconceptions about us,” she affirms. “This project is for the sisterhood.”
Shot in Tower Hamlets, Southwark and Brixton, the portraits juxtapose their subjects’ rich ethnic heritage with contemporary London life. “I was fed up of middle-class kids appropriating working-class culture,” Lamisa says. “A lot of young Muslims that come from the global majority and end up growing up in the poorest parts of London. It was about reclaiming that aesthetic.”
The project also celebrates PoC-owned businesses in the process. “It’s important to support the business of people from our communities,” she adds.


With their subjects hailing from diverse backgrounds, from Somalia to Iraq, was it a conscious decision to celebrate the spectrum of Muslim women? After all, the community has long come under fire for its anti-blackness – just last month, #BlackMuslimahExcellence went viral after Dubai’s Modest Fashion Week excluded black Muslim models.
“I didn’t feel as though my identity as a black Muslim woman was represented enough so I wanted to create these images for the younger version of myself,” Zeinab says. “Representation is important. To see ourselves reflected for us and by us is a beautiful thing.”
As for their favourite image? It’s hard to pick one – after all, “our girls just serve face and slay.”
Learn more about Muslim Sisterhood on their Instagram.
Follow Salma Haidrani on Twitter.
Enjoyed this article? Like Huck on Facebook or follow us on Twitter.
You might like
Gold-tinged togetherness as Londoners flock to Primrose Hill for the solar eclipse
Celestial gathering — Ella Glossop photographs the once in decades event from one the city’s most popular gathering spots, and the community spirit that encapsulated the moment.
Written by: Ella Glossop
Surveying community and resistance in LGBTQ+ nightlife
Sex, Clubs Dissent — A new book collates queer nightlife photography over the past 50 years, and the people who found refuge and safe spaces after dark.
Written by: Miss Rosen
In photos: Electric nights in ’70s Japan
Tokyo–Koza — Keizō Kitajima’s new photobook explores the explosion of party culture of Tokyo and Okinawa during an era of rapid change in the country, as well as its stranger turns.
Written by: Miss Rosen
“Magazines are cultural artefacts”: magCulture’s Jeremy Leslie on the enduring importance of print
We love magazines — Despite the ever creeping digitalisation of the world and culture, physical objects are taking on different, yet vital, roles in culture today. Ella Glossop chats to one of London’s biggest proponents of the art about why we need to support independent publications.
Written by: Ella Glossop
The anti-tourism guides revealing Lisbon’s true, radical heart
We Hate Tourism Tours — The Portuguese capital sees millions of people visit a year, against a backdrop of political turbulence and a housing crisis fuelled by short term holiday lets. Jack Burke meets the crew subverting their city’s perception, while bringing lesser seen stories and monuments to light.
Written by: Jack Burke
Defiance and pride in Chicano Camera Culture
A Photographic History — A new major exhibition surveys Mexican American photography over six decades, platforming Chicano artists at a Chicano museum for the first time.
Written by: Miss Rosen