A mystical portrait of America’s backwaters
- Text by Tobin Carey
- Photography by Mark Power / Magnum Photos

British photographer Mark Power has spent the last eight years roaming the backwaters of the United States. The decision was inspired by the American television he consumed as a child; particularly the US Westerns brought to life by the likes of John Wayne and Clint Eastwood, which were exported around the world from the ’60s onwards.
In his latest project, Good Morning America, Power presents the country as it is today, as well as the mysticism that still surrounds so much of its vast landscape. “It was never my initial intention, but slowly and inexorably I’m collecting pictures from all 50 States,” he explains. “And while the search for an ultimately fictitious America – born in the mind of an impressionable child during the ’60s – continues to underpin the work, the project has naturally shifted as I become more familiar with my subjects.”
The Good Morning America series – which will span five books – captures many of the more neglected towns across the country’s rust belt. Turning his lens onto the maligned communities of the Trump heartlands and documenting the seismic change the country has seen on both political and social fronts in the past decade, we see a side of America so often obscured from view.

USA. Washington. Touchet. 10th February 2019.

USA. Kentucky. Harlan. 10.12.2015.
Much of Power’s work seems to symbolise the position both America and Britain find themselves in. The decline of heavy industry and a more inward-looking and insular domestic agenda has left both nations, and the communities within them, fractured and at odds with one another. “It’s a country divided more than ever before in my lifetime; in fact I’ve heard it said that it hasn’t been as bad as this since the Civil War,” says Power.
“That said, some of the kindest people I’ve met have been open supporters of Trump. Most people in Middle America are, of course, and that’s where I’ve spent the bulk of my time. Having visited the countless small towns it isn’t difficult to understand why Trump was elected in the first place, and the similarities with the current state of the UK are quite uncanny.”
While he’s happy to capture these rifts and tensions in the US, the prospect of doing the same in the UK is challenging. “I’ve been so upset by Brexit that I couldn’t deal with making work about it,” he adds. “I’d spent a few years, on and off, travelling around England during pre-Brexit days, and we published a book called Destroying the Laboratory for the Sake of the Experiment in the wake of the ‘Leave’ vote. It was enough for me then, but now I’m beginning to feel a little tired of travelling and I’d like my next project to be UK-based. We’ll see…”

USA. Arkansas. Little Rock. Car wash. October 8th 2016.

USA. Ohio. Cleveland. 16th November 2017.

USA. California. Santa Rosa. Coffey Park. ‘Journey’s End’ trailer park. Aftermath of the Tubbs fire, the most destructive wildfire in Californian history (in October 2017). 23rd January 2018.

USA. Florida. Broward County. Swap Shop drive-in movie theatre.
20.11.2012.
(From ‘Postcards From America’).

USA. Montana. Sidney. October 8th 2018.

USA. Arizona. Page. Horseshoe Bend. 11 March 2017.

USA. Texas. Pearsall. Fire in a former Elementary school. 14th January 2018.
Good Morning America runs at London’s Magnum Print Room until April 8, 2020. The first two volumes of the series are currently on sale.
Enjoyed this article? Like Huck on Facebook or follow us on Twitter.
Latest on Huck

Maryam El Gardoum is breaking new shores for Morocco’s indigenous surfers
The Amazigh Atlantic — Through her groundbreaking career and popular surf school, the five-time Moroccan champion is helping women find their places in the waves.
Written by: Sam Haddad

Youth violence’s rise is deeply concerning, but mass hysteria doesn’t help
Safe — On Knife Crime Awareness Week, writer, podcaster and youth worker Ciaran Thapar reflects on the presence of violent content online, growing awareness about the need for action, and the two decades since Saul Dibb’s Bullet Boy.
Written by: Ciaran Thapar

Volcom teams up with Bob Mollema for the latest in its Featured Artist Series
True to This — The boardsports lifestyle brand will host an art show in Biarritz to celebrate the Dutch illustrators’ second capsule collection.
Written by: Huck

A visual trip through 100 years of New York’s LGBTQ+ spaces
Queer Happened Here — A new book from historian and writer Marc Zinaman maps scores of Manhattan’s queer venues and informal meeting places, documenting the city’s long LGBTQ+ history in the process.
Written by: Isaac Muk

Nostalgic photos of everyday life in ’70s San Francisco
A Fearless Eye — Having moved to the Bay Area in 1969, Barbara Ramos spent days wandering its streets, photographing its landscape and characters. In the process she captured a city in flux, as its burgeoning countercultural youth movement crossed with longtime residents.
Written by: Miss Rosen

Tony Njoku: ‘I wanted to see Black artists living my dream’
What Made Me — In this series, we ask artists and rebels about the forces and experiences that shaped who they are. Today, it’s avant-garde electronic and classical music hybridist Tony Njoku.
Written by: Tony Njoku