Meet the young journalists building a new teenage identity for Rwandan girls
- Text by Alex King
- Photography by Tom Maguire

As Rwanda begins to free itself from the shackles of poverty, it’s having to deal with a new menace: the teenager. In a school playing-field outside Musanze in Rwanda’s volcano-dotted Northern Province, a circle of girls in handmade wooden glasses and headdresses are dancing, passing around energetic high-fives and chanting ‘arasobanutse’, ‘she’s smart’ in Kinyarwanda. It’s a lively introduction to the 12+ Programme, which gives ten to twelve-year-old girls across Rwanda the chance to sit down with older mentors to talk about puberty, staying safe, starting businesses such as raising animals or selling eggs, as well as sexual health.
12+ is supported by Ni Nyampinga (which means ‘the beautiful girl – inside and out – who makes good decisions’), Rwanda’s first print, online and radio youth media platform. The country scores highly on female political representation, but in other areas women still face huge challenges to make their voices heard.
Both projects share the same goal of promoting female empowerment and encouraging girls to express themselves, fight back against abuse, and assert their rights. They were launched by NGO Girl Effect and are supported by the British government, but Nicole Isimbi, twenty, and Jacqueline Uwamariya, twenty-three, say that their team of young journalists – and their devoted audience – have taken ownership. Nicole and Jacqueline are here to record a radio show with the girls, who quickly surround them in a mob. The girls are completely star-struck by Baza Shangazi, Ni Nyampinga ’s fictional agony aunt and most popular feature.
Emma-Claudine Ntirenganya explains how she took on the role of Baza Shangazi to help break taboos, and mainly answers questions on menstruation, puberty, friendship and relationships. In a country where the “teenager” is just gaining recognition, she’s a new and highly valued source of information. “Until recently, Rwandan girls would be children one day, then become women the next and go straight to work,” she says. “We’re trying to make sure a teenage stage exists, especially for girls.”
“Parents think it’s a dangerous age, I think, and that’s what we need to normalise,” Nicole explains. “Through Ni Nyampinga we encourage adolescent girls to have fun, to feel free – to not see those years as bad or stopping them exercising their rights.”
As the session draws to a close, I ask the girls about their ambitions for the future. One wants to be a doctor, another a Ni Nyampinga journalist. Then a young girl in a smart beige shirt and wooden mock-spectacles stands up and explains confidently that she wants to learn how to be president and rule her country.

“Our generation are much more informed than the previous generation,” Nicole explains. “We’re helping to give girls the information they need and we can see from their messages that we’re helping to change their lives. Our generation is going to deliver a huge amount; we’re going to make a big change.”
Find out more about Ni Nyampinga.
This article is part of our Rwanda Rising series, unpicking the complex mix of stories that make up today’s Rwanda and profiling the creatives driving the country’s cultural resurgence.
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